WordPress Features
Right Within Claude Cowork
It’s time to start letting AI do the work for you.
Every tool you need to create, manage, optimize, and back up your WordPress site — all through natural conversation. All through natural conversation, no learning curve.
Design & Themes
4 tools
Don’t start from scratch — start from inspiration. Point Claude at any website you admire and it recreates that aesthetic for your WordPress site. Color palette, typography, card styles, navigation — extracted and rebuilt from scratch. No page builders. No expensive themes. Just describe what you want.
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This site itself started as a stock Twenty Twenty-Five theme — every page you’re reading was designed entirely through conversation with Claude using this plugin. No page builders. No Elementor. No custom theme code.
Never Buy Another Theme Again
Why pay for premium themes when Claude can build exactly what you want from scratch? Describe your ideal look or share a URL for inspiration, and Claude generates a fully custom theme — unique to your brand, with no licensing fees, no bloated code, and no compromise. Update your design anytime just by asking.
Theme From a URL
Share the URL of any website you admire — a competitor’s site, a design you like, a Dribbble shot — and Claude analyzes its aesthetic and recreates it for your WordPress site. Color palette, typography scale, card styles, navigation layout, and spacing rhythm — all extracted and rebuilt from scratch in raw HTML and CSS.
Custom Page Design
Build fully custom landing pages, product pages, and marketing sections using raw HTML and CSS published directly to WordPress. Describe any layout in plain English and Claude writes the complete markup — including responsive breakpoints, hover animations, gradient backgrounds, and multi-column grids — then publishes it live.
Site-wide Theme Updates
Define CSS custom properties — color tokens, font scales, border-radius, spacing — and propagate changes across every page at once. Switch your entire site’s accent color, update the heading font, or change card styles globally in a single instruction. No hunting through individual page stylesheets.
Reusable Design Components
Build a library of branded HTML/CSS components — hero sections, pricing cards, testimonial blocks, feature grids, CTA banners — and drop them into any page with a single instruction. Claude remembers your brand’s visual style and applies it consistently to new pages without you needing to re-describe it each time.
Content Management
7 tools
Blog Posts
Create, edit, update, and publish blog posts. Set titles, body content, excerpt, categories, tags, featured images, slug, and publish status — all in a single conversation. Write a post from scratch by describing the topic and let Claude draft the entire thing, or hand-edit an existing post line by line.
Schedule posts for future dates so your content calendar runs on autopilot. Bulk-update existing content — for example, change the author, update a CTA across every post, or re-categorize an entire archive. Supports all standard WordPress post statuses: draft, pending, private, publish, and future.
Pages & Landing Pages
Build landing pages, about pages, contact pages, and any static content using Gutenberg blocks. Full support for multi-column layouts, headings, paragraphs, buttons, cover/hero sections, spacers, separators, image blocks, and raw HTML. Describe what you want — “a two-column layout with our logo on the left and a signup form on the right” — and Claude builds the block markup for you.
Update existing pages by describing the change: “swap the hero headline to say Spring Collection” or “add a testimonial section below the features grid.” Supports the blank-canvas template for full-width standalone pages with no theme wrapper, perfect for sales pages and microsites.
Media Library
Upload images, PDFs, videos, and other files directly to your WordPress media library without opening the admin dashboard. Browse your existing uploads, search by filename, view image dimensions and file sizes, and grab direct URLs for use in posts, pages, and product listings.
Uploaded media is automatically organized in the standard WordPress year/month folder structure. Use the returned URL to set featured images on posts, insert inline images in page content, or attach product images to WooCommerce listings — all within the same conversation.
Categories & Tags
Organize your content with a clean taxonomy structure. Create new categories and subcategories, view your full category tree, and assign categories to posts. List all tags across your site and apply them to content for better discoverability. A well-organized taxonomy improves navigation for visitors and search engine crawlability.
Especially useful when migrating or reorganizing content: “Move all posts in the News category to Announcements” or “Create a new Tutorials category and tag all how-to posts with it.”
Comment Moderation
Moderate comments without sifting through the WordPress dashboard. List all pending comments at a glance, approve or reject them one by one or in bulk, reply to readers directly from the conversation, and delete spam — all conversationally. Claude can even summarize comment sentiment: “Show me the 5 most recent comments and tell me if any look like spam.”
Perfect for blogs, WooCommerce product reviews, and community sites with active comment sections. Keep the conversation going with your readers without context-switching out of Claude.
Content Scheduling
Plan your content calendar in advance and let WordPress handle the publishing. Schedule posts and pages to go live at any future date and time. Describe your publishing cadence — “publish this Monday at 8am EST” — and Claude sets the future status with the correct timestamp.
Combine with post creation for a full editorial workflow: draft the content, review it in conversation, set the schedule, and walk away. Ideal for marketing campaigns, seasonal promotions, and consistent blog publishing without manual intervention.
Bulk Operations
Need to update the CTA, pricing, disclaimer, or category across dozens of posts? Describe the change once and apply it across your entire site. Update SEO metadata in bulk, change product prices site-wide, swap out old links, or re-categorize an entire content archive — tasks that would take hours of clicking through wp-admin get done in a single command.
Claude iterates through your content programmatically using the REST API, applying changes one by one with full error handling. You stay in the conversation and watch it happen in real time.
WooCommerce Store
4 tools
Product Management
Create and manage WooCommerce products including digital downloads, physical goods, variable products, and virtual services. Set regular and sale prices, write product descriptions and short descriptions, upload product images, configure download files with expiry settings, manage stock levels, and control visibility — all without touching the WooCommerce product editor.
For digital products like Cowork plugins, set virtual: true and downloadable: true, attach the download file URL, and configure unlimited download access. For physical products, manage SKUs, stock quantities, weight, dimensions, and shipping classes. Update a single field on one product or batch-update prices across your entire catalog.
Order Tracking
View and manage WooCommerce orders from your conversation. Check recent orders, see customer details (name, email, billing address), review line items and totals, and track order statuses. Filter orders by status — pending, processing, completed, refunded — to get a quick snapshot of your store activity.
Great for quick daily check-ins: “How many orders came in today?” or “Show me all orders over $100 from this week.” Stay on top of your sales without opening the WooCommerce dashboard.
Store Configuration
Configure WooCommerce store settings without navigating the maze of WooCommerce admin tabs. Retrieve your current store configuration — currency, tax settings, shipping options, payment gateways — and make updates. Disable the “Coming Soon” landing page that WooCommerce enables by default after PayPal or payment gateway changes.
This is the go-to fix when your storefront suddenly shows a “Coming Soon” page instead of your products. One command and you’re back online.
SEO & Discovery
3 tools
SEO Metadata
Set and update SEO titles (title tags) and meta descriptions for every post, page, and product on your site. Compatible with Slim SEO and other popular SEO plugins that store metadata in standard WordPress custom fields. See your current SEO data at a glance and update it without switching to a separate SEO plugin interface.
Bulk-update SEO across your entire site in one command — for example, “Add the brand name to the end of every page’s SEO title” or “Write unique meta descriptions for all products that are currently missing one.” Claude generates optimized, unique descriptions and applies them programmatically.
Menus & Navigation
View your site’s navigation menu structure to understand how visitors move through your site. See all registered menus, their locations (primary, footer, sidebar), and the items in each. Useful for auditing your site architecture, checking for broken menu items, or planning navigation changes.
Combined with page creation, you get a full workflow: create a new page, then verify it appears in the right menu location — or identify pages that should be in the menu but aren’t.
Permalinks & Slugs
Control the URL structure of every post, page, and product. Set custom slugs when creating content — “use /spring-sale instead of /spring-sale-2026” — or update slugs on existing pages to improve SEO and readability. Clean, descriptive URLs help search engines understand your content and make links more shareable.
When combined with SEO metadata tools, you can optimize a page’s entire search presence in one conversation: slug, title tag, meta description, and content — all from a single prompt.
Site Administration
6 tools
Plugin Management
Install plugins directly from the WordPress.org directory by name or slug — no need to search, download, upload, or click “Activate.” Just say “install Yoast SEO” and it’s done. View your full plugin inventory with version numbers and activation status. Activate or deactivate plugins individually to troubleshoot conflicts or prepare for maintenance.
This is especially powerful for site setup: spin up a fresh WordPress install and configure your entire plugin stack through conversation. “Install and activate WooCommerce, Slim SEO, WP Mail SMTP, and UpdraftPlus.” Four plugins, one sentence, done.
Theme Management & Page Design
Browse all installed themes on your site and switch your active theme instantly. See theme names, versions, and screenshots. Activate a different theme to change your entire site’s look in one command — useful for staging new designs, seasonal refreshes, or testing theme compatibility.
But the real power is in page design. Claude can build fully custom pages with raw HTML, CSS, and Gutenberg blocks — even on top of a stock theme. This very site started life as a bare Twenty Twenty-Five theme — the default theme that ships with every WordPress install. Every page you see here — the landing page, this features page, the product pages, all the custom styling — was designed and published entirely through conversation with Claude using this plugin. No page builders, no Elementor, no custom theme code. Just a stock Twenty Twenty-Five install and natural language. No more expensive themes — create your own, exactly how you want it. What would take a designer hours to mock up and a developer hours to code, Claude builds and publishes in minutes. Easily 50x faster than doing it by hand.
User Management
View all registered users on your WordPress site, including their usernames, display names, email addresses, roles (Administrator, Editor, Author, Subscriber), and registration dates. Quickly audit who has access to your site and at what permission level.
Useful for multi-author blogs, membership sites, or any WordPress install where you need to keep track of team access and contributor activity.
Site Settings & Info
Update your site title, tagline, timezone, date/time format, and other core WordPress settings. Check your current WordPress version, active theme, permalink structure, and site URL. Get a full snapshot of your site’s configuration in one command — helpful for documentation, troubleshooting, or onboarding a new team member.
No more digging through Settings > General, Settings > Reading, Settings > Permalinks. Everything is one sentence away.
Secure API Access
Connects to your WordPress site via Application Passwords — the same secure REST API authentication method used by the official WordPress mobile apps and Jetpack. Your credentials are stored locally on your machine in Cowork's encrypted secret store and are never sent to third-party services. No cloud relays, no intermediary servers. The connection goes directly from your computer to your WordPress site over HTTPS.
First-time setup takes a few minutes: add your domain to the Cowork allowlist (Claude Desktop → Settings → Cowork → Network → Allowed Domains) and restart Claude Desktop, then run /wp-setup in Cowork and paste your site URL, license key, and a WordPress Application Password (Users → Profile → Application Passwords). Re-running on additional sites is a single /wp-setup away once the allowlist includes the new domain.
Raw API Access
Need something not covered by a dedicated tool? Make direct WordPress REST API calls for any endpoint. Full support for GET, POST, PUT, and DELETE methods with custom parameters, headers, and request bodies. This is the escape hatch that makes the plugin future-proof — if WordPress adds a new API endpoint tomorrow, you can use it today.
Advanced users can query custom post types, interact with third-party plugin APIs (like Gravity Forms, ACF, or WPForms), or build custom integrations — all from the same conversational interface.
Backups & Safety
3 tools
Automatic Daily Backup Prompt
The first time you use the plugin each day, Claude checks if a backup has already been created today. If not, it asks: “Would you like me to back up your site before we begin?” One click and your entire site — posts, pages, products, comments, media references, categories, tags, menus, settings, and SEO data — is saved locally as timestamped JSON files.
Backups are stored as JSON snapshots on your WordPress site, .htaccess-protected so only the plugin can read them — not on your local machine and not in any third-party cloud. Retention is automatic: 7 daily, 4 weekly, and 12 monthly snapshots are kept. This daily safety net means you can make bold changes confidently, knowing you can always restore from a snapshot.
On-Demand Full Backup
Run a complete backup at any time with a single command. The backup captures 12 content types: posts, pages, media, categories, tags, comments, menus, users, site settings, WooCommerce products, WooCommerce orders, and SEO metadata. Each backup is saved with a timestamp and includes a manifest file documenting exactly what was backed up, file sizes, and item counts.
Backups complete in approximately 30–45 seconds for a typical site. All data is stored as human-readable JSON files on your local machine — no proprietary formats, no cloud storage fees, no vendor lock-in.
Backup History
View a complete history of all backups you’ve taken, including dates, sizes, and what was captured in each. Quickly find and reference past snapshots to compare content, recover accidentally deleted posts, or audit changes over time. Each backup folder is organized by date and timestamp so you can locate exactly the version you need.
Workflow & Automation
Conversational AI
Natural Language Interface
Every feature is accessed through plain English conversation — no commands to memorize, no syntax to learn, no buttons to find. Say “create a blog post about our new product launch” and Claude handles the API calls, block formatting, and content structuring behind the scenes. Ask follow-up questions, request changes, or refine the output in real time.
The conversational interface means you can combine multiple operations in a single request: “Create a product page, set the price to $29, upload this image as the featured photo, write an SEO description, and schedule it for tomorrow.” Claude chains the tools together automatically.
Multi-Step Task Chaining
Claude doesn’t just execute one tool at a time — it chains multiple operations together to complete complex workflows. Need to launch a new product? Claude can create the WooCommerce product, write the description, upload the image, build a landing page, add SEO metadata, and update the navigation menu — all from a single high-level request.
Behind the scenes, Claude uses its understanding of your site to make intelligent decisions: which category to assign, what slug to use, how to format the Gutenberg blocks. You stay in control and can approve or adjust at every step.
Smart Error Handling
When something goes wrong — a timeout, a permissions issue, a malformed API response — Claude doesn’t just show you a raw error. It diagnoses the problem, explains what happened in plain English, and suggests a fix. Connection dropped? It’ll retry. Endpoint returned a 403? It’ll explain that the Application Password might need regenerating.
This turns WordPress troubleshooting from a frustrating Google-and-guess cycle into a guided conversation where you solve problems as they come up.
Chat-First Workflow
The entire plugin is designed around one principle: you should never have to open wp-admin. Every feature that normally requires clicking through WordPress menus, loading admin pages, waiting for the dashboard, and finding the right setting — is replaced by a sentence in your conversation with Claude. The WordPress admin panel has over 30 different screens. This plugin puts all of them into one chat window.
For site owners managing multiple WordPress sites, this means dramatically less time spent per site. Check in on all your sites from one place, make updates across the board, and move on with your day.
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